In the previous article, I discussed key WhatsApp features every business person should use.
We can define WhatsApp Marketing as the process of using WhatsApp to identify and connect with prospects, nurture leads and convert opportunities into customers, or generally the process of reaching out to potential customers using or through WhatsApp. It is estimated that 3 out of 5 people that have WhatsApp installed on their phones use it several times every day! WhatsApp Broadcast List is one of the most underutilized features of WhatsApp, arguably the most popular instant messenger in the world, and with a few popular alternatives save younger sister 'Facebook Messenger' and SMS in Uganda and most of the developing world the Facebook-owned platform should be a darling to any business developer, owner or salesman.
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